Book More Photography Clients Podcast | Photography Business, Marketing, Leads, Business Plan

Don't Make This Mistake This Summer With Your Photography Business

Brooke Jefferson - Oklahoma Family Photographer, Photography Business Coach Episode 352

Hey photographers! With summer approaching and vacation mode setting in, I want to warn you about a fatal mistake I see photographers make every year that could cost you bookings well into fall! In this episode, I'm breaking down how to balance enjoying your summer while keeping your business thriving.

In this episode, I'll share:

  • Why taking your foot off the gas during summer creates devastating "feast or famine" cycles
  • The 90-day rule that determines your fall booking success
  • My step-by-step batching strategy so you can work part-time hours while maintaining visibility
  • How to create summer-specific systems that run your business while you're poolside
  • Tips for setting summer hours and managing client expectations

Press play to discover how you can enjoy your summer AND set yourself up for a fully booked fall calendar by September 1st! This episode could be the difference between scrambling for sessions or having your most profitable end-of-year yet.


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The doors to the Fully Booked Method open again on July 15th! Join the waitlist for all the details and to get first dibs on one of the spots.

Go from inconsistent photography bookings and marketing overwhelm to a streamlined business with a calendar full of dream clients—giving you predictable income, creative fulfillment, and the freedom to build a photography career on your terms.

It's time to go from stressed out to booked out!!